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Our Tim reveals New Brand to Reflect Growing Presence

  • Writer: Tim Watson
    Tim Watson
  • Jan 2, 2024
  • 1 min read

Presenter and event compere Our Tim has unveiled a fresh new brand identity, following a nine-month design process aimed at reflecting the growth and evolution of the Our Tim name.


All new Our Tim logo

A logo with meaning


The all-new logo features four iconic vehicles, each representing a different part of Tim’s journey and career:


  • Challenger 1 Main Battle Tank - representing Tanks, Trucks and Firepower and other military shows Tim presents

  • Volvo FH Tractor Unit - symbolising Retro Truck Show and HGV festivals

  • BMW R1200 GS - Tim’s first motorcycle, a 2005 adventure bike, and the many Bike shows attended and presented by Tim

  • Ford Escort RS Cosworth - Tim’s childhood dream car, which sparked his lifelong passion for motoring


The round surrounding the vehicles nods to the end of a camera lens, reflecting Tim’s work as a content creator on YouTube, while the lines convey speed, symbolising the rapid pace at which Tim films, edits, and publishes event videos on the same day.


The font takes inspiration from classic automotive titles, tying the new design into Tim’s motoring roots.


Reflecting growth and energy


“The new branding captures what Our Tim is all about,” explains Tim. “It celebrates my journey in cars, bikes, and military vehicles, while acknowledging the energy and pace required to deliver live events, videos, and content to my audience every week. It’s both personal and professional, and I’m really proud of it.”

Tim with new branding

The updated brand will now feature across all events, social media platforms, YouTube content, and promotional material, signalling an exciting new chapter for the Our Tim identity.


Explore the brand and keep up with events at www.OurTim.co.uk

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